Essential Goals for Every Small Business Owner

goals for every small business owner

Usually, January is the month for resolutions. The list of goals for the upcoming year can range from getting in shape, to planning a great vacation, to getting finances in order, and so much more. However, for a small business to succeed, it is important to continuously set, examine, and redefine your goals throughout the year. As days pass by, and distractions pop up, goals keep you focused on what is important for your success. To help you on your path, we’ve pulled together a list of  5 goals for every small business owner. By adopting these goals, and working towards them all year long, you will see your business grow and thrive.

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Should My Small Business Hire a CTO?

should my small business hire a cto

Consider this. You wake up one morning with a fantastic idea. An idea of how to make people’s lives better. Simpler. Awesomer. It also happens to be an idea that seems guaranteed to bring you business success. After careful thought and planning, you eventually put the idea into action. Whether by yourself or with a trusted partner (or two), you open up your business. Your dream has finally become a reality.

In the beginning, you’re pumped. You’re ready to take on every single challenge. Then, slowly, you start to realize something. There are A LOT of things to think about. As your business grows (including your customer base and your number of employees), you find that so many precious moments of your days are stolen away by someone else’s problem or question. You find yourself continually frustrated with the lack of time you have to actually focus on the things that YOU do well.

Sound familiar?

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Tech Academy: What is a CTO?

what is a cto

CEO. CFO. CMO. COO. CXO.

No, you’re not looking at a text message from your teenager. These are just a few of the CO acronyms found in the business world. While some of these titles may seem familiar, others can leave a small business owner scratching his head. One commonly confusing position is the CTO (Chief Technology Officer). To help you understand this important role within a company, today’s tech academy is going to take a deeper look at the role and functions of this job.

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Remembering Why You Started Your Small Business

Remembering Why You Started Your Small Business

Let’s face it. Running a small business is not easy. It requires a lot of time and energy, and the rewards are not always immediate (or obvious). As we’ve gone through our month of spring cleaning, we’ve focused a lot on the little things you can do to get your small business in order. However, none of those things are truly helpful if you aren’t remembering why you started your small business in the first place.

Most small businesses start from a place of passion. You see a need in the world and want to fulfill it. You have a talent that you want to share with the world. You long for the freedom that comes from being self-employed. Unfortunately, that passion can get quickly overrun by long hours, inconsistent income, and seemingly insurmountable problems. That’s why, in order to finish up your spring cleaning, here are 5 things to help you not only remember, but rekindle your passion for your business.

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How to Clean Up Your Online Reputation

Clean Up Your Online Reputation

For a small business, reputation is everything. You depend on satisfied customers to not only return, but to tell their friends and family about how wonderful you are. While reputation used to depend solely on word-of-mouth, the image of today’s small business is largely created by what is found on the Internet. In order to help your company succeed, it is important that you take the time to clean up your online reputation.

To help you get started, we recommend following these 5 steps:

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Spring Cleaning Your Small Business: A Checklist

spring cleaning your small business

Spring has officially arrived! With the warmer weather and longer days, it’s the perfect time to give your business a thorough cleaning. From your physical space to your online presence, spring cleaning your small business helps keep you on track towards your yearly goals.

Not sure what needs to cleaned? Take a look at our spring cleaning your small business checklist. Then set a goal to tackle an item every day (or every week). Before you know it, your business will look all shiny and new.

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Tech Academy: Defragmentation

defragmentation

Welcome to Spring Cleaning month on the Digity blog! Over the next few weeks, we’ll spend time exploring how to give your small business (and all of its technology) a good cleaning from top to bottom. To get us started, today’s Tech Academy takes a look at defragmentation.

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The Most Common (and Expensive!) Network Mistakes

network mistakes

The computer network is at the heart of every small business technology infrastructure. And yet, many owners suffer from the complications, delays, and breakdowns that are the consequences of foolish actions. To take advantage of everything your network has to offer – and avoid potential headaches – here is a look at some of the most common (and expensive!) network mistakes.

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