As we come to the end of the 11th annual National Cyber Security Awareness month, we wanted to take a moment to refresh the 5 basic things every small business owner (and employee) needs to know about virus protection. While you probably already invest in Internet security (such as anti-virus software or firewalls), unfortunately, that entire budget can be wasted by one hapless mouse click. If you are not savvy about your technology use – including your Internet, email and general security settings – then you can unwittingly invite a virus or cyber criminal right into your business network. To help make sure that you are adding to – not subtracting from – the security of your business, take a moment to review these 5 important steps.Continue Reading
New Brand Uniquely Positioned to Support Small Businesses and Their Technology Needs
LEHI, Utah (October 14, 2014) – Located in the heart of the Silicon Slopes, technology advisory and support company iTOK, Inc. has announced the rebranding of its small business segment, Digity. The newly named division provides IT advisory services and technology support to small and micro businesses. To coincide with the announcement, the company has launched a new website, www.digity.com, where visitors can learn more about its business-specific offerings.Continue Reading
One of the first big investments businesses make is a reliable phone system. Some will buy without thinking, but you should always weigh your options carefully. Before you shell out a ton of cash for a complicated and costly phone system, take a look at some other less expensive—and even free—software options for your voice and video calling.Continue Reading
Ten or fifteen years ago, a company decided on its computing environment—its designated operating system, devices and software—and that’s what employees used. Period.
Along came the BYOD trend. BYOD, which stands for “Bring Your Own (computing) Device to work,” has swept across America in the past five years. Employees have got so used to having technology in their personal lives that they don’t want to give it up while at work. We all prefer using the devices we each, as individuals, feel most comfortable with. Of course everyone would rather use the coolest new mobile devices rather than staid, company-issued laptops or desktop computers.Continue Reading
If you are running a business website without a blog, you are missing out on some big opportunities to engage prospective clients and increase website traffic. A static website that doesn’t change or feature new content is essentially an online brochure that can easily passed over and forgotten, no matter how slickly it’s designed. In today’s social media-driven world, engagement with your customers online is essential and expected. A study from HubSpot, “The 2012 State of Inbound Marketing,” finds that 57 percent of businesses that blogged at least monthly acquired customers through their blogs. Blogging three times a week increased the percentage to 70 percent; daily blogging upped it to 78 percent.Continue Reading